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Client: The Friends of Kennington Park

Project: Logo

 

A natural, loose style illustration highlights the park’s treasured trees, and the classic typeface of the logo forms a tree trunk. It reflects this public park’s grade II English Heritage status, the voluntary organisation’s professionalism and its environmental aims. The logo, together with a consistent identity, was applied to a range of membership, event and fundraising communications. This helped them lift the friends’ profıle, raise awareness of the park, engage with the local community, and gain signifıcant funds from grant-givers to improve the park including The Big Lottery Fund,
The London Marathon Trust and others.

Copyright Maycreation 2013